October 22, 2018

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2015 Poll: How U.S. data firm organised anti-election rallies to stop Buhari (Nation)

2015 Poll: How U.S. data firm organised anti-election rallies to stop Buhari (Nation)

More revelations emerged yesterday on the extent Cambridge Analytica, the controversial data firm hired by the Goodluck Jonathan administration for two million Pounds to sway the 2015 elections in its favour, went to stop then candidate Muhammadu Buhari.

Cambridge Analytica’s parent company, the SCL Group, boasted that it had influenced voters across the world – including organising “anti-election rallies” in Nigeria to discourage people from turning out at the polling unit.

The SCL Group documents submitted by whistleblower Christopher Wylie and released by the Digital, Culture, Media and Sport committee yesterday revealed the company speaking of its “international experience” in political research citing work on multiple foreign elections. Read more

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