XploreFirst is a First Bank savings account designed specifically for students between the age range of 18 – 29 years. A minimum amount of N1, 000 is required to open the account and account holders are to maintain a minimum balance of N200 to run the account.
The idea of the promotional campaign is to reward the youth segment of its customer base and encourage a healthy savings habit. The promotion kicked off on October 1, 2018, and is scheduled to run for 6 months until March 30, 2019.
Participating in the promo requires XploreFirst customers to save and maintain a minimum amount of N10, 000 in their accounts during the promo period to be eligible for the scholarship raffle draw. If the account holder makes incremental deposits of N10, 000 in the account, the XploreFirst account will entitle the holder to multiple tickets for the raffle draw.
A total of 198 winners are going to emerge from the promo with 18 account holders (3 from each of the six geopolitical zones) being rewarded with scholarships of N150, 000 in a grand finale raffle draw and N5, 000 airtime as consolation prizes to 180 account holders (5 from each of the six geopolitical zones).
Mr. Abiodun Famuyiwa, Group Head, Products And Marketing Support, said, “First Bank recognizes the impact of a healthy savings culture in promoting financial inclusion amongst individuals, especially the youth. And with the saying, the youth are the leaders of tomorrow, we believe that with XploreFirst account, the youths are well positioned to take the lead in their financial activities through the exciting benefits the account offers.
So, if you are a student between the ages of 18 – 29 years, take a walk into any First Bank branch near you to open an XploreFirst account. Start your journey to financial freedom today with First Bank.”