Self-made Millionaire Reveals The Secret To Success

Self-made Millionaire Reveals The Secret To Success

When Amobee CEO, Kim Perell, was asked how she became a self-made millionaire by age 30, her answer was simple: Execution.

“Execution is the secret to success,” she said. “It separates the dreamers from the doers. And the last two decades of being an entrepreneur, a CEO, an executive, I’ve found that execution is truly what separates success from failure.”

Perell, who now heads the California-based market technology company, began her career at Xdrive. The company eventually went up in smoke during the dot-com bubble. Perell was just 23 at the time. She was left broke and unemployed without a future.

But, she ultimately decided to follow in the path of her parents, both of whom were entrepreneurs, and take advantage of the digital economy and the worldwide web to launch her own company.

Perell said, “It really shows that resiliency in getting back up after you hit rock bottom and making sure you can keep going long after other people would give up.”

Her grandma gave her a starting loan of $10,000 that she used to launch her own digital marketing firm, Frontline Direct. She grew that company to $100 million in annual revenue (and has since paid back her grandma).

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